On the other hand, according to StatOwl, searches with Bing are slightly more accurate (1.5 percentage points), based on the measurement of SERP (search engine results page), meaning, on which page of search results, do users end their search. Obviously most people end their search on the first page:
- Bing = 98.24%;
- Google = 96.79%;
- Yahoo = 94.6%
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