50K+ people for a week, paying anywhere between $160 and $320 for tickets, unless they buy late and miss out on official sales, forced to resort to buying from a scalper at thousands of dollars.
Read about the urban planner who came up with the semi-circular "C", at the NYT -- in memoriam Rod Garrett who died just last week.
via The Coachella Valley Art Scene blog, by way of SFGate.
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