Thursday, December 29, 2011

comScore's November 2011 numbers out: same old.

ComScore released its November US mobile smartphone market share numbers, and Google's growth slowed down, matching the same percentage point increase (0.6) as Apple, even while - surprise, surprise! - Microsoft shrank by the same 0.2 percentage point as the previous month. In other words, the Mango update made no difference.

As I've oft repeated: Android's fragmentation isn't hurting the platform, because everyone likes different flavors and people upgrade their phones anyway.

Top Smartphone Platforms
3 Month Avg. Ending Nov. 2011 vs. 3 Month Avg. Ending Aug. 2011
Total U.S. Smartphone Subscribers Ages 13+
Source: comScore MobiLens
Share (%) of Smartphone Subscribers
Aug-11 Nov-11 Point Change
Total Smartphone Subscribers 100.0% 100.0% N/A
Google 43.8% 46.9% 3.1
Apple 27.3% 28.7% 1.4
RIM 19.7% 16.6% -3.1
Microsoft 5.7% 5.2% -0.5
Symbian 1.8% 1.5% -0.3


Google still going up, Microsoft still going down.

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