Ka'u is not the same place I remember it to be when I visited, decades ago. Sugar used to dominate the state, and the Big Island in particular -- my mother's family grew up working in a sugar plantation and had in fact tried to grow coffee, but failed during the Depression, in Kona -- you can read about the changes from sugar to coffee, here and here. On Google Earth you can see massive agricultural plots, most of which seems dedicated to coffee growing.
A lot of credit to the Aikane Plantation for getting their stuff out there, and don't be surprised if Ka'u coffee is the next big thing in coffee. This stuff is really good.
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