After all, if the BCS wanted more viewers, they wouldn't have agreed to put it on cable. Cable is dying; prices will never stop going up.
The highest-rated BCS Championship, ever, was Texas - USC. The moment the game was moved to ESPN, the ratings sank. That means ad buyers were paying far more for fewer eyeballs than ever before.
And now that ESPN has all but 4 bowl games, there's no point to the bowl season anymore, except to see the final score. (Apparently FSU beat Auburn, 34-31.)
When the NFL is trying to expand viewership and CBS and Fox are streaming games online, college football is closing content off.
So, I obliged their closed-off garden and didn't watch it, and I didn't care.
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